Master of Business Administration

MBA in Marketing

Study fully online with the University of Malawi. Gain the skills to lead campaigns, build brands, and shape marketing strategies for the digital economy.

About the Programme

The MBA in Marketing at UNIMA ECAMPUS prepares professionals to lead in today’s fast-moving marketing landscape. This 100% online programme builds your expertise in consumer behaviour, digital branding, product strategy, and campaign development.

The curriculum is shaped by global marketing trends and employer needs, equipping you to design strategic marketing plans, analyse customer insight, and drive business growth in both local and international markets.

UNIMA eCampus Prospectus

Explore Our Programmes

"*" indicates required fields

Select Programme*

Country*

I am interested for:*

Myself

My Company

10% Discount for enrolling 10 or more employees
Flexible Billing – simplified group invoicing for easier management
Wide Range of Programs – from professional development to advanced academic courses
Seamless Online Learning – accessible anytime, anywhere
Dedicated Support – guidance through enrollment and ongoing assistance for corporate partners

Name*

First Last

WhatsApp Number*

Email*

Company Representative Name*

First Last

Group Size*

Company Name*

Company Website

Unique ID

This field is hidden when viewing the form

Language

This field is hidden when viewing the form

Assigned Counselor

Why Choose Our MBA in Marketing?

Programme Highlights

100% Online Learning
Study from anywhere, at your own pace, with flexible access to course materials and support.
Industry-Aligned Curriculum
Learn from a marketing curriculum designed in collaboration with experts to reflect real-world business challenges.
Experienced Faculty
Gain insight from instructors with both academic credentials and hands-on experience in strategic marketing.
Global Community
Join a growing network of students and alumni across Malawi, Africa, and the world.

What You'll Study

Course Structure

The MBA in Marketing includes a set of core modules that build a strong foundation in business and marketing strategy. You’ll also choose one elective to tailor your learning to your professional interests.

Core Modules

MAS 611: Research Methods
MBA 612: Business Ethics and Corporate Governance
MBA 613: Finance for Managers
MBA 614: Managerial Economics
MBM 631: Marketing for Managers
MBM 632: Managing Innovation and Change
MBM 633: Product Design & Development
MAS 601: Thesis Part I – Scientific Writing and Research Practicum
MBA 600: Thesis Part II – Master Thesis

Elective Modules (Choose One)

MBA 625: Business Decision Making
MBA 626: Financial Reporting and Analysis

How to Apply

Admission Requirements

To apply for the MBA in Marketing at UNIMA ECAMPUS, applicants must meet the following criteria:

National:

National ID proof (both side) for Malawians and valid passport for International students
Mobile number in the correct format
Email id in the correct format
All students applying for Post-Graduate programs (MBA, MSc, MEd) must submit: CV*, Reference Letter from 2 people**
Bachelor’s transcript,
Bachelor’s first degree from any credible university
ACCA or CIMA or CIM level 6 professionals will be treated as bachelors

International:

All basic national requirements (Points 1-4)
Applicants with degrees from foreign universities must obtain verification/equivalency from NCHE, Malawi

* The application form will have mandatory fields for the above mentioned 3 points

** Provisional acceptance letter can’t be issued for these missing docs.

Join UNIMA ECAMPUS and take the next step in your marketing career.

Study 100% online, on your schedule, and earn a degree from Malawi’s most respected university.

Apply Now Download Prospectus

Contact Us

If you have any questions about the Programme, we’re here to help. Contact our admissions team.

Old University Office Building, M3 Highway, C/O P. O. Box 280, Zomba, Malawi

Mon – Fri, 9:00A.M. – 5:00P.M.

admissions@unima.ecampus.ac.mw

FAQs

Frequently Asked Questions

What is the MBA in Marketing at UNIMA ECAMPUS?

It’s a 100% online Master of Business Administration programme focused on marketing strategy, consumer behaviour, branding, and product development.

Who should enrol in this MBA?

This programme is ideal for professionals looking to advance their careers in marketing, brand management, digital strategy, or campaign leadership.

Is the MBA in Marketing fully online?

Yes, it is delivered entirely online through UNIMA ECAMPUS, allowing you to study flexibly from anywhere in Malawi or internationally.

What topics are covered in the programme?

Core modules include marketing for managers, product design and development, managing innovation, business ethics, and strategic decision-making.

How long does the programme take?

Most students complete the MBA in Marketing in 18 to 24 months, depending on study pace and module selection.

Do I need a marketing background to apply?

No. A Bachelor’s degree in business, education, or a related field is required. Prior marketing experience is useful but not mandatory.

Can international students apply?

Yes. International applicants must complete the NCHE equivalency process to validate their academic qualifications before enrolling.

How do I apply for this programme?

Visit the UNIMA ECAMPUS website, select the MBA in Marketing, and complete the online application form with your academic documents and ID.